When comparing Microsoft Dynamics vs HubSpot, there are several key differences that set them apart.
Before we dive into the differences, I'm going to address three myths about the platforms.
Then, I'll talk about the four key differences between the two platforms.
Let's get started!
This is a shameless plug for our upcoming series, "HubSpot Bootstrappers of NoVA". This is an open invite to any business or small business marketing consultant in the Northern Virginia area. Over the course of four months we're going to cover how to:
If you are in the position to start thinking about HubSpot onboarding or you are about to go through the process-- congratulations! We at Story Collaborative love HubSpot. Yes, in full transparency, they do pay us for the amount of HubSpot accounts we manage, but this is by no means a paid advertisement. We honestly just like talking about HubSpot and how great of a CRM/CMS it is!
If you’re familiar with Donald Miller and his book, Building a Story Brand, you obviously are familiar with the Storybrand Brandscript, a distillation of the key points made throughout the book in one nice, handy .pdf file.
This is a broad overview of the main character, the struggles they face, and the mentor figure that takes them under their wing (think Gandalf or Morpheus or even us if you want a growth agency on your side) that will symbolically guide your buyers through their own magical and wonderful buyer journey.
Here’s the problem: Real people and their real-life journeys are complicated and messy. We know because we do buyer journeys for businesses a LOT. And we discover things late in the process that neither us nor the client saw coming, because humans are unpredictable at times.
And to think that you can distill their decision processes down to anything simplistic is, well...
…to borrow a quote from Ian Malcolm in Jurassic Park: “That is one big pile of s#!+”
And just like his chaos theory, we're about to introduce some chaos into the Story Brand framework.
We're honored to make this distinction, and we relish what this means for the company this year and beyond!
Part of the reason we were chosen for this distinction is because of a belief that we hold. And we aren't the most outstanding growth marketing consultancy because of what we do, but what other agencies do, or rather, don't do:
We believe that the current marketing agency model is unfair, and we believe there is a different way.
And here's where we stop talking about us, and start talking about the problems we have encountered with traditional agencies and even inbound agencies.
Story Collaborative was named one of the top "30 Most Reputable Companies of the Year 2021" by The Silicon Review. We're honored to have this distinction and excited for what it means this year and moving forward. Part of the reason we were chosen for this distinction is because we believe that the current marketing agency model is unfair.
"That’s a great question, boss lady!
"for high-end editing, it's DaVinci Resolve. But, there are some other great choices, too. You need to discover the best video editing tool for you and your needs. Here's how..."
Well, one isn’t better -- they’re just different! In general, YouTube is the place that the average business can build an audience, gain SEO value (since it’s owned by Google), and expect consumer interaction. Vimeo is really the filmmaker’s platform. This is a place you can host videos that are embedded on your website, or share edits with clients. Vimeo provides unique control of your content that YouTube is not designed for. But, don’t forget! Platforms like Facebook typically require you to upload your video there as well for the best shareability and visibility.”
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