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5 min read

Snacks, Home Care and Hopped-Up Food Delivery

By David Mills on July 16, 2020

How Microsites are Delivering a Competitive Advantage Across Industries

Microsites are becoming a competitive strategy in a number of industries. Put simply, a microsite is a focused group of pages that provide information that is designed to serve a unique audience, location or product/service. It wraps the sales and value message up in a focused package, along with critical information and answers to questions so that when a prospect visits the microsite, they are able to learn what they need to and move to the next level of the buyer's journey.

Topics: Home Care microsite multi-location