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3 min read

8 youtube stats that will remind you of the needs of your consumer

By Amy Alexander on August 11, 2020

I don't know if you've noticed, but... your consumers are at home. You know this because you're at home, too! But, it's easy to forget that everyone across the globe is at home in a way they were not previously. The continued behavioral changes of people on YouTube actually hold unique insights into how people are feeling, what they are needing, and how their life is changing. These 8 YouTube stats will remind you of the needs of your consumer. They might even launch your marketing team toward an empathetic strategy that hits a home run (no pun intended).

Topics: COVID-19 soclal networks business growth strategies social media infographic
1 min read

[INFOGRAPHIC] Marketing to a 2020 Consumer: Pandemic Personas

By Amy Alexander on June 24, 2020

Topics: marketing COVID-19 Training Business to Customer
5 min read

How the Pandemic Has Changed Three Attitudes about Funerals

By David Mills on May 29, 2020

Topics: funeral home marketing COVID-19
4 min read

Business Improvement in the Crisis - Virtualization and Revops

By David Mills on May 20, 2020

While there are many challenges that organizations are facing as a result of COVID-19, there are also opportunities to come out of the other side as a stronger business. Resilience as a business means reaching deep to rely upon existing and newly acquired competencies to move through a season of challenge. One important area is accelerating as a result: virtualization and Revops.

Topics: marketing automation Agile brand story COVID-19 business growth strategies
5 min read

How to Leverage Virtual Learning Photos Being Taken of Your Students [video]

By Amy Alexander on May 1, 2020


Topics: Branding brand story education marketing marketing How to COVID-19 Business to Customer Christian School
3 min read

How Much Does a Virtual Tour Cost for My Campus?

By Amy Alexander on April 17, 2020

Topics: healthcare marketing education marketing funeral home marketing COVID-19 Answers Christian School
2 min read

Leaders Are Starting to Think Recovery, Are You?

By David Mills on April 9, 2020

We're starting to hear the whispers of going back to work. It's a welcome discussion. Leaders at all levels of government are starting to work through how we will start to recover. Have you started thinking about your bounce-back?

Topics: marketing plan COVID-19
2 min read

Marketing in Jeopardy: How to Change Your Stories' Ending

By Jennifer Bailey on April 6, 2020

Alex Trebek, the Frozen 2 Soundtrack, and all of History have this in common:

If you answered in the form of a question, “What is: some things never change?” then congratulations! You win 400 points from the “Social Distancing” category.

Topics: COVID-19 business growth strategies
16 min read

We're in a Moment that Needs Your Response

By David Mills on March 26, 2020

We are in a moment right now, that presents a unique opportunity to your business or nonprofit. Whether you are a school, a healthcare practice, a senior living facility, retailer or service provider, there are things that you can do right now which you may never be able to do again.

Topics: education marketing Home Care Senior Living COVID-19 Christian School
5 min read

What you can do right now - Make a personal connection

By David Mills on March 24, 2020

Topics: brand story COVID-19 business growth strategies