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1 min read

What to say when your CEO asks: isn't a blog just worthless musings?

By Jennifer Bailey on September 16, 2020

The questionWhat to tell your ceo when they ask: "why do we have a blog? Isn't that a bunch of musings from one of our staff?"

Topics: inbound marketing Content Management System content writing Repeat After Me
1 min read

When asked: How can we get more good content on our website?

By Amy Alexander on September 8, 2020

The questionWhat is your answer when a client asks: “How can I get more good content on my website?”

 

The answer:

Gary Vaynerchuck is famous for having said: “Every one of you is a media company.” 

Topics: Content Management System SEO content writing Repeat After Me
8 min read

6 Things Modern Websites Must Achieve

By Amy Alexander on June 9, 2020

Topics: marketing automation Web Design marketing plan brand story education marketing Content Management System SEO Answers websites
4 min read

What is a Content Management System (CMS) and do you need one?

By David Mills on June 4, 2020

Topics: Web Design Content Management System Business to Business Answers Business to Customer business growth strategies
3 min read

SEO Packages Need Content to Thrive

By David Mills on May 6, 2016

The web marketing world is full of SEO (search engine optimization) offers. They often tell stories of wild new amounts of business using back room magic. One that was shared recently promised 111% more traffic in just 14 days! Usually more web traffic is better, but SEO packages that deal only with structure and links miss the reality of customer behavior---especially if they resort to risky or unethical tactics. Without addressing what the web searcher finds when they arrive on a site, SEO can miss the main point of building valuable web traffic that creates real customers. Both the search engines and potential buyers are looking for valuable content.

Topics: inbound marketing Content Management System SEO Metrics