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Deep Dive » Jennifer Bailey
Jennifer Bailey

Jennifer Bailey

Jennifer Bailey has spent the last fifteen years helping entrepreneurs find their voice and share their message through digital marketing. As a marketing strategist her work focuses on giving brands identity and effectively reaching the right people through content. Jennifer honed her expertise through the digital trenches of Wordpress, Hubspot, SEO strategies, content marketing, inbound methodologies and digital advertising. She has been part of award winning marketing campaigns that reach into the soul of the customer, driving them to take actions on a deeper level. As a founder of The Hartway System, Jennifer has a deep love and admiration for the work of the Funeral Director, creating strategies that give heart and value back to our marketing methods. For the past 12 years she has been drinking coffee on the back porch with her husband and raising 5 amazing children: Kaleb, Nathan, Abigail, Noah and Hannah. Jennifer’s spirit animal is a pink river dolphin. Stays super busy, strong bonds with its loved ones, braves the dangers of the river, always trying to come to the rescue.

More from Jennifer Bailey

Jennifer Bailey
By Jennifer Bailey
on July 22, 2020

Hungry, hungry, hungry...

Did you ever notice that the ads you experience on vacation affect you differently than in every day life? That's the experience you might have when you are super hungry and see commercials for food! With a lot of stay-cationing going on and people choosing to travel by car instead of plane, this canned soup commercial couldn't be more timely - it will actually make you feel hungry after a long day's travel, or if you are thinking about meal prep for your stay at home crew.

Jennifer Bailey
By Jennifer Bailey
on May 07, 2020

When we hear from our clients that some marketing information needs some input, we often record a live video. (Check out S+Marketing LIVE's "3 Marketing Things" Series). Our latest Marketing Roundup includes advice from all of our super talented team members on the topic of email. Yes, email still has value!

Jennifer Bailey
By Jennifer Bailey
on March 03, 2020

A Story about Stories that Aren't (Only) Told in Words

Leisure reading is at an all-time low. Did you know that? Even Steve Jobs pointed out back in 2008 that people are reading less than one book per year. But this article is not going to be about leisure reading or the decline in our literary culture.

Jennifer Bailey
By Jennifer Bailey
on January 24, 2020

It's happening again. Your ability to finish a sentence has become difficult, it doesn't seem like you are getting anywhere on completing one simple task, and you are becoming easily distracted. Did you guess it yet? That's right... these are the symptoms of burnout!

The truth is it's not the first - or the last - time that this will happen. But your project isn't done, and you have to keep going.

Jennifer Bailey
By Jennifer Bailey
on February 20, 2017

The reasons to upgrade your website’s look, layout, and content are obvious: to create more visitors, more leads, and more customers. Right?

Jennifer Bailey
By Jennifer Bailey
on February 16, 2016
These days everyone seems to offer website services. You might get phone calls, website comments, or emails from random companies in different states or countries. They will offer you guaranteed placement on Google… and sometimes they will use the term “Search Engine Marketing”  instead of “Search Engine Optimization.” But, how do you measure value in full scale and local SEO services?

How do you know what you are spending your money on, or how you can measure your return on investment? Sorting through the offerings can be difficult if you aren't a SEO  expert. Here are five ways to know that current or potential services aren't up to par.